This issue of the AMSOIL Magazine has a reminder on page 2 about the use of our AMSOIL YouTube page. www.youtube.com/amsoilinc is an outstanding resource to enhance your local marketing efforts. We are constantly putting out new videos about our products, our enthusiasts, how-tos, and more. Some of our most recent popular ones have come from the series with Motorhead

This month has an article on page 5 by Alex Thompson on the primary function of oil: reducing friction. Properly formulated, high-quality synthetic oils are inherently better at managing friction than lower-quality oils because they are chemically engineered for strength and consistency to ensure a stable viscosity in nearly all operating conditions, resisting the forces of thermal and mechanical shear.

This issue of the AMSOIL magazine has a tech talk on AMSOIL’s very popular line of products for ATV/UTV applications. These applications require oils that take excellent care to manage things like shear stability and protecting equipment during long periods of storage. Not all ATVs and UTVs are created equal. There are factors like engine size, manufacturer recommendations, how a

This issue of the AMSOIL magazine has a tech talk article on page 7 from Len Groom, Senior Product Marketing Manager, on the difference between motorcycle oils. AMSOIL has several lines of oils such as V-twin, metric, 4T and dirt bike that are truly specialized to best fit each individual bike. We have some of the best performing motorcycle oils