This issue opens with a strong focus on events and brand visibility in the US. You’ll see on page 8 how AMSOIL is “hitting the road” in 2026 with a wide presence at major racing series, motorcycle rallies and enthusiast events across the US. From championship off‑road racing and sprint cars to motocross, car shows and motorcycle events, these programs put AMSOIL in front of customers who care deeply about performance and reliability in demanding conditions. Consider following along and sharing the content to your local markets to see AMSOIL in action!

Performance racing also takes center stage with coverage of the AMSOIL Ultimate Callout Challenge. On pages 11 and 13, the magazine highlights the UCC as it celebrates its 10th anniversary, reinforcing AMSOIL’s long‑term involvement in the diesel‑performance community and its role as a proving ground for extreme power, engineering and durability.

There are several strong technical and educational features throughout the issue as well. One standout article on page 10 explains why small engines require purpose‑built oil, detailing the high heat, constant loads and irregular maintenance these engines face. The article walks through how AMSOIL Synthetic Small‑Engine Oil helps reduce wear, control deposits, lower oil consumption and support longer service intervals, especially in commercial and seasonal equipment.

Modern engine technology is also covered in the Tech Talk article on page 7, which focuses on gasoline particulate filters (GPFs). This piece explains how newer gasoline engines require high‑quality, low‑ash oils to protect emissions systems and maintain long‑term performance, clearly highlighting why oil quality plays a critical role over the life of the vehicle.

Drivetrain protection is addressed in more detail on pages 12 and 13, where the magazine breaks down how transfer cases work in 4WD and AWD vehicles. This article explains why selecting the correct fluid is essential for long‑term reliability, particularly for vehicles used for towing, hauling or off‑road driving where heat and load are elevated.

The April issue also introduces a new Premium Scooter Oil line extension, launched last week, on page 14. This article explains how modern scooters and maxi‑scooters operate hotter and spend much of their time in stop‑and‑go traffic. The new scooter oil is formulated to resist heat breakdown, reduce wear, prevent deposits and deliver smooth clutch performance, making them a great option for daily commuters and urban riders.