Amsoil Magazine - May 2023
This month’s magazine has an article on page 4 promoting the newly expanded line of the 4T series for motorcycle products. The release last week of MC7 (15W-50) and MC8 (10W-50) brings the line out to 5 options of viscosity in an affordable AMSOIL option, designed to maximize performance so you and your customers can rely on your bike.
Page 5 has information on the new ATV/UTV kit offerings, designed to be an option where everything for a full oil change including oil, filters, and o-ring/washers (where required) is included. These kits make changing oil in ATV/UTVs quick and painless for both Polaris and Can-Am machines.
There is a tech talk by Alex Thompson on page 7 on European vehicles and why they require special oil. AMSOIL’s full line of oils for European vehicles use shear-stable synthetic base oils and high-quality anti-wear additives to provide outstanding protection in extreme-temperature conditions. They are also engineered to meet European manufactures’ specifications and provide excellent all-season performance, maximum fuel economy, enhanced turbocharger protection and superior engine cleanliness.
Pages 8-10 detail information on a growing segment in the US, the excavation contractor. Continuing AMSOIL’s desire to increase opportunity in the heavy duty/contractor market with our new products released last month, you can learn here about some challenges, what matters to these companies, brand examples and more which might carry into your markets as well.
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